© 2022 WEKU
Central and Eastern Kentucky's Radio News Leader
Play Live Radio
Next Up:
0:00
0:00
Available On Air Stations

WEKU Sponsorship

Credibility
Shutterstock
/
Shutterstock

The Spring 2022 Nielsen Ratings are in and WEKU has garnered the top share of the Lexington market for mornings, both on weekdays and weekends. And, WEKU is ranked second in the Lexington market overall (from Monday-Sunday 6 am -12 midnight).*

Why WEKU? - Sponsoring WEKU programming provides a unique opportunity for your business or organization to enhance its image and demonstrate your commitment to Central and Eastern Kentucky. WEKU sponsors connect with specific target markets while aligning themselves with excellent and trusted programming.

Every sponsor announcement on WEKU reaches into the homes, automobiles and offices of consumer, civic and business decision-makers. Our listeners regard your announcement as a statement of character from a company that supports public radio just like they do.

An Exclusive Audience - WEKU is the only radio station serving Central and Eastern Kentucky. That's a potential audience of 1.5 million. Our audience is influential, curious and loyal to public radio. On air and online, WEKU listeners are thought and opinion leaders. Whether you are seeking to reach business leaders, cultural connoisseurs, lifelong learners, civic leaders, sustainability champions, curious explorers, tech trendsetters or donors, WEKU can help.

A Clutter-Free Message - Sponsor announcements are not commercials. They are acknowledgements of WEKU support from businesses and organizations. Because messages are integrated into WEKU's regular programming, there is no tune-out factor. This makes your investment in WEKU even more valuable.

Complement Your Marketing Plan - More than 70% of public radio listeners say a business' support of public radio positively influences their decision to purchase that company's products and services. As an integral part of your media mix, WEKU is a highly targeted and cost-effective complement to your marketing plan.

Enhance Your Brand and Image - A professional association with WEKU identifies your company or organization as a civic and community-minded group with an interest in the public that goes beyond simply selling a product or service.

Why Now? - There's never been a better time to get your message in front of a market-leading audience of Kentuckians. If you are ready to explore what's involved, we are happy to work with you. If you want to do a little more research on your own, we offer a range of Sponsorship Resources to assist you.

WEKU's Corporate & Community Support staff can help you design a schedule of sponsor messages that meets your financial, marketing and philanthropic goals. Messaging options include sponsorship of specific programs, digital stream pre-roll messaging or a schedule that spans all segments of the day.

For more information, visit our FAQ, or contact:

Jeanne Marie Hibberd | Director of Corporate & Community Support
Direct 859.200.2785

Sign up for our Go Public: Be Heard blog to receive occasional updates about on-air and digital sponsorship messaging, special offers and public media marketing strategies.

*Source: Nielsen Radio Lexington-Fayette SP22; Metro Survey Area; M-Su 6a -10a & 6a-12m; Adults 18+

WEKU depends on support from those who view and listen to our content. There's no paywall here. Please support WEKU with your donation.