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Bible sales are booming. Political uncertainty might have something to do with it

NPR

By Bob Smietana ,

Ayesha Rascoe

Published November 23, 2025 at 8:08 AM EST

Bible sales have boomed in recent years. NPR's Ayesha Rascoe speaks to Bob Smietana of Religion News Service about what's behind the trend.

Copyright 2025 NPR

Bob Smietana

Ayesha Rascoe

Ayesha Rascoe is a White House correspondent for NPR. She is currently covering her third presidential administration. Rascoe's White House coverage has included a number of high profile foreign trips, including President Trump's 2019 summit with North Korean leader Kim Jong Un in Hanoi, Vietnam, and President Obama's final NATO summit in Warsaw, Poland in 2016. As a part of the White House team, she's also a regular on the NPR Politics Podcast.

See stories by Ayesha Rascoe

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