U.S. shoppers are expected to spend more than ever on Halloween this year

By Alina Selyukh

Published October 28, 2025 at 4:33 PM EDT

Reusing, planning ahead and hunting for joy, shoppers are expected to spend a record amount this Halloween.

Alina Selyukh

Alina Selyukh is a business correspondent at NPR, where she follows the path of the retail and tech industries, tracking how America's biggest companies are influencing the way we spend our time, money, and energy.

See stories by Alina Selyukh

Support nonprofit, fact-based public service journalism

WEKU depends on support from those who view and listen to our content. There's no paywall here. Please support WEKU with your donation.

Contribute now

Related Content

NPR News

Senate Republicans deal Trump a rare rebuke on trade with vote against Brazil tariffs

Claudia Grisales

Five Republicans joined with Democrats on a vote to end the national emergency that President Trump has declared as the basis for sweeping tariffs on Brazil.
Lexington/Richmond

Kentucky Children’s Hospital gets $50 mil donation

Shepherd Snyder

A $50 million donation is going to UK Healthcare’s children’s hospital. The University of Kentucky states that it’s one of the largest gifts in its history.
The Commonwealth

Kentucky regulators grant LG&E/KU permission to build power plants for future data centers

Joe Sonka

State regulators are allowing Kentucky’s largest power companies to spend $3 billion on two new gas power plants, which LG&E/KU say are needed for future data centers.
Public health experts wary as Trump administration takes aim at aluminum in vaccines

Rob Stein

The Trump administration is considering removing aluminum from vaccines, a move opposed by most public health experts.
A spider scientist makes the case for why we should love arachnids

Christopher Intagliata

NPR's Ailsa Chang goes on a nighttime hike in search of spiders, with Lisa Gonzalez of the Natural History Museum of Los Angeles County.