© 2026 WEKU
NPR for Central and Eastern Kentucky
Play Live Radio
Next Up:
0:00
0:00
0:00 0:00
Available On Air Stations
88.9 FM will be off the air Wednesday from 8 - 9 p.m. for transmitter upgrades. Listen live at weku.org or the WEKU Mobile App.

Wendy's Re-Enters Japan's Fast-Food Market

LINDA WERTHEIMER, HOST:

Wendy's is reentering the world's second largest fast food market, Japan. The burger chain left Japan in 2009 in a dispute with its local business partner. Now it's coming back in style. Our last word in business today is fancy fast food.

Instead of a basic burger, Wendy's wants to appeal to Japan's more finicky fast food eaters with a new, luxurious menu, featuring a truffle and forchini-grilled chicken sandwich and a foie gras burger, goose liver pate on top of the beef patty.

No dollar menu here. The upscale menu comes with upscale prices. The foie gras burger costs about $16. That's the business news on MORNING EDITION from NPR News. I'm Linda Wertheimer.

STEVE INSKEEP, HOST:

And I'm Steve Inskeep. Transcript provided by NPR, Copyright NPR.

WEKU depends on support from those who view and listen to our content. There's no paywall here. Please support WEKU with your donation.
Related Content